Organizations are making hefty investments into technology to try to deliver better digital customer and employee engagement.
Like making a new year’s resolution and buying a personal fitness tracker, these teams may use their new technology for a while. But they often lack the focus and discipline to keep their resolutions.
What makes it possible for some organizations to sustain their…
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More About This Author
- Bestselling author and global keynote speaker, Geoff Ables is a thought leader on digital customer and employee engagement. Geoff's most recent book, "The LUCK Principle: Business Results at the Intersection of People and Profit," delivers fresh insight and inspiration into creating people-centric digital workplaces. As a leading expert on customer and employee engagement, Geoff has delivered keynotes and articles for: Summit EMEA, Customer Experience South Africa, Engage, EuroForum, BusinessWeek, USA Today, CRM Evolution, Smart Call Center and many others. His firm, C5 Insight, has twice been named an Inc 5000 company, and advises clients on digital customer and employee experience projects. Geoff is also an avid motorcycle and wine enthusiast and has appeared as a guest on TruTVs's, "The Impractical Jokers."