CRM Failure: The Tortoise and the Hare

CRM Failure - Project Plan

Last month I was sitting in on a meeting with the COO of a prospect that we had presented to about a year ago regarding a CRM project.  We didn’t win the project at that time – they went with another vendor. 

Here’s how the conversation went:

COO: “Last year we evaluated and pulled the trigger on a CRM solution within a week … it was critical to get it up and running quickly so we selected…

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CRM Failure: The Tortoise and the Hare

Blog Syndicated with Ally Jameson’s Permission

Author: Ally Jameson

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